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ANA renews its website, with newly developed hashtag feature for better navigation UX

Posted on 2022-08-312022-08-31 by Editor in Chief

ANA renewed its website on August 31.

For the renewal, the site was divided into “Domestic,” “Overseas,” “Shopping & Life,” and “Mileage” sections to simplify the site structure at each level. The top page is now a user’s “My Page,” where users can log in to view their mileage count, eligible campaigns, and other membership services. In addition, the site now offers hashtag-based related information as recommended information, making it easy to search for travel information tagged with a place name or other information.

In addition, the menu is now always displayed at the bottom of the screen in the smartphone version.

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