On August 1, Spring Japan announced the birth of the first “humanoid” official character for a Japanese airline.
The visual was created by employees from the basic design and decided upon through an internal campaign. The design is based on Spring Japan’s corporate color, green, and features an airplane motif on a fashion item. They plan to act as official ambassadors of Spring Japan in the future.
In conjunction with this campaign, a “Name Application Campaign” will be held, with applications accepted between August 1 and September 10 via a form. The name will be announced on October 10, and the winner will receive original goods as a present.
© Source travel watch
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