Skip to content
Menu
Konrad News
  • Home
  • About
  • Contact
  • Privacy Policy
  • Affiliate Disclosure
Konrad News

JAL Furusato Ambassadors and Supporters] Sake Brewery Experience Tour organized by JAL flight attendants. Saijo, Hiroshima, a city of “vitality, delicious food, and easy living,” is the essence of sake brewing.

Posted on 2023-10-012023-10-01 by Editor in Chief

JAL, which has bases throughout Japan, has been continuously implementing regional revitalization initiatives (currently the “JAL Furusato Project”), and in August 2020 launched the “JAL Furusato Ambassadors,” cabin crew members selected through an in-house recruitment process who move to the area to promote initiatives in their respective regions. In December of the same year, JAL appointed “JAL Hometown Cheering Troops” who are involved in regional revitalization while serving as flight attendants. The aim is to develop products and solve regional issues for hometowns and other regions with which they have connections, utilizing the knowledge they have accumulated as flight attendants.

We spoke with Ms. Chisaki Phillips, a JAL Furusato Ambassador who is involved in sake brewery experience tours in Hiroshima Prefecture.

–What can you tell us about your initiatives?

Hiroshima Prefecture is strengthening the Hiroshima brand under the concept of “ENERGY OF PEACE,” which is “energetic, delicious, and easy to live with.

The abundance of fresh seafood from the sea and the mountains, the peaceful climate, the desire for peace, and the energy that has achieved reconstruction are the driving force behind the city of Hiroshima as it heads toward tomorrow. I have been fascinated by the resilient and energetic city of Hiroshima for 12 years now, having moved here from the Kanto region.

This time, we will introduce a tour to Saijo in Higashihiroshima City, Hiroshima Prefecture, known as one of the three most famous sake brewing areas in Japan, to experience the sake brewing culture rooted in the local community.

–How are you involved in this effort?

As one of the Japan Tourism Agency’s signature product creation projects for fiscal 2022, we planned and produced the “Sake Brewery Experience Tour” in cooperation with Kamotsuru Sake Brewery and Discover Higashi-Hiroshima (DMO). The tour is designed to provide visitors with an opportunity to learn about the essence of sake brewing through discussions with, learning from, and experiencing professionals in the rice polishing and brewing processes, all of which are important in sake brewing.

–What are your future plans and prospects?

Focusing on the three elements that determine the taste of sake (water, rice, and craftsmanship), Jalpak has been offering 6-day tours, each lasting 2 days and 1 night, for each season since FY2023. The Spring Experience Tour “Water” course was held in early April.

The following is an overview of the “Rice” course, an autumn experience tour currently on sale.

read more

© Source travel watch

Auto Amazon Links: No products found.

Auto Amazon Links: No products found.

Share this:

  • Click to share on X (Opens in new window) X
  • Click to share on Facebook (Opens in new window) Facebook
  • Click to share on WhatsApp (Opens in new window) WhatsApp
  • Click to share on LinkedIn (Opens in new window) LinkedIn
  • Click to share on Pocket (Opens in new window) Pocket
  • Click to share on Telegram (Opens in new window) Telegram
Japan Travel
Japan travelling

Leave a Reply Cancel reply

You must be logged in to post a comment.

Auto Amazon Links: No products found.

Recent Posts

  • Vice President Miyazaki Meets with Tanzanian Prime Minister Majaliwa | News & PR
  • Marubeni Corporation Signs Investment Agreement for “Agricultural Financial Efficiency Project” in Brazil (Overseas Investment and Loan) | News & Press Releases
  • Osaka Monorail Commemorative Tickets for Osaka-Kansai Expo. Set of 4 hard tickets depicting specially designed train cars.
  • Donald Duck’s birthday parade begins! We’ve seen Donald posing all over the place to the birthday song.
  • Donald’s birthday decorations are now available in Toontown. I saw it on the first day! And ice cream with beak motifs.

Recent Comments

No comments to show.

Archives

  • May 2025
  • April 2025
  • March 2025
  • February 2025
  • January 2025
  • December 2024
  • November 2024
  • October 2024
  • September 2024
  • August 2024
  • July 2024
  • June 2024
  • May 2024
  • April 2024
  • March 2024
  • February 2024
  • January 2024
  • December 2023
  • November 2023
  • October 2023
  • September 2023
  • August 2023
  • July 2023
  • June 2023
  • May 2023
  • April 2023
  • March 2023
  • February 2023
  • January 2023
  • December 2022
  • November 2022
  • October 2022
  • September 2022
  • August 2022
  • July 2022
  • June 2022
  • May 2022
  • April 2022

Categories

  • business
  • investment
  • Japan
  • JICA contributions
  • Kyoto Prefecture
  • market
  • technology
  • travelling
  • Uncategorized
©2025 Konrad News | Powered by WordPress & Superb Themes