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JR Tokai and Sanrio “Happibunbunbun” collaboration. Vote for your favorite character and receive goods!

Posted on 2023-11-052023-11-05 by Editor in Chief

JR Tokai Retailing Plus will hold the “JR Tokai x Hapidanbuy: Make Everyone a Little Happy Project” from November 21 to December 18! Project” from November 21 to December 18.

Happidanbuy” is a character unit consisting of Sanrio’s Pochakko, Tuxedo Sam, Kerokero Keroppi, Bad Badtamaru, Hangyodon, and Peckle the Duck. The project will use illustrations of the six in purser and attendant uniforms.

During the period, visitors can vote for their favorite character on the website from inside a Tokaido Shinkansen train, and all voters will receive an original clear file as a present at Bell Mart in each Shinkansen station. In addition, 20 voters will be selected by drawing to win the “Berry Happi Prize,” a newly drawn art board. Voting requires authentication by location information and speed measurement.

Collaboration products are also sold at stores in each Shinkansen station. The collaboration will include food items such as rice balls and sandwiches, acrylic key chains, eco-bags, and other goods, led by the “Happibudan Ekiben” with a postcard. Some of the goods will also be available at the JR-PLUS Online Shop.

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