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VIS x WILLER, Guessing Life Collaboration Goods. Tote bag / fan case / multi pouch developed with about 800 highway bus expeditioners

Posted on 2024-03-012024-03-18 by Editor in Chief

WILLER MARKETING launched on March 1 a line of “Guessing collaboration goods” in collaboration with VIS, a women’s fashion brand operated by JUN, to be carried at six VIS stores and the official online site J’aDoRe JUN ONLINE. The goods are available at the following stores To develop the goods, a questionnaire survey was conducted among approximately 800 people who enjoy “SUISEIKATSU” expeditions using the WILLER EXPRESS express bus service. Based on the survey results, a tote bag, an uchiwa (Japanese fan) case, and a multi-pouch are being developed based on the opinions of the respondents, such as “I want a bag that is easy to use for daily use,” “I want to travel with an acrylic stand or plush toy of my guess,” and “I want to love my guess while traveling.

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