Logos Corporation, an outdoor goods company, held “2025 Regular THE LOGOS SHOW” in Tokyo for store personnel and media, displaying 2025 models. The company, which mainly offers family-oriented outdoor products under the LOGOS brand, unveiled new products under the theme of “PLAY LOGOS” at this year’s show that anyone can easily enjoy the essence of “playing outside = outdoor activities. Here we introduce some of the appealing products on display, including a new tent that is easy for even beginners to assemble and a bonfire pit seat that doubles as a tote bag.
Outdoor Industry Still Growing Many of the LOGOS exhibits at the LOGOS show featured industry trends, trends, and featured products near the entrance to the venue. The first thing posted was the economy of the outdoor industry. The Corona Disaster, which was driven by outdoor camping, expanded the market, but as society settled down, there were whispers that the boom was over and the industry was in a difficult situation. However, according to the data posted on the website, domestic shipments of outdoor gear and apparel grew by 5% from 2023 to 2024 after the pandemic, and this year’s shipments are also expected to remain strong. The company cites as the reason for this trend the fact that activities in Japan are booming as people shun overseas travel due to the weak yen. The company also reported that the number of group users of Logos Land’s Logos BBQ Stadium was strong, up 300% from last year.
Cooling items are essential for outdoor activities and are attracting a lot of attention. In recent years, as the “extreme heat” of summer has made it extremely important to manage body temperature during summer activities, the latest cooling items were on display. The LOGOS “sub-zero pack” series of refrigerants is very popular, and the company has utilized the know-how it has cultivated in this area. The “LOGOS Instant Ice Stamp Pocket” (990 yen) is a pocket-sized version of the “LOGOS Instant Ice Stamp,” which easily turns wet towels into frozen towels, and can be used to make 100 frozen stamps. The “Subzero Recovery Cool Wrist” (1,870 yen) can be attached to the inside of the wrist with the refrigerant “Subzero Recovery Cool Assist” (770 yen). The wristband type allows icing during exercise. The Subzero Recovery Cool Bandage (short) (2,530 yen) and Subzero Recovery Cool Bandage (long) (3,300 yen) are bandages that can hold ice packs or Cool Assist firmly to the body. The short version has an 8 x 16 cm pocket, while the long version has a 21 x 30 cm pocket. It can be used for icing the neck, wrists, ankles, forehead, shoulders, and thighs. Of course, it can be washed and used repeatedly.
The latest entry-level tents with excellent comfortability While there were a variety of camping equipment on display, let’s start with the popular tents from Logos, which feature high functionality and are easy to use even for beginners. The first two products that caught our eyes were the “neos ACON Living Dome L-BE” (58,850 yen) and the “neos ACON Living Dome M-BE” (48,840 yen). The characteristic feature of the AECON frame is that it creates a wide and high space by pushing up the wall surface, which provides excellent wind resistance and livability. The steps created in the roof are made of mesh, which can effectively take in wind as ventilation.
The neos Awning Living DUO Plus-BE (39,600 yen) is a high-position tent that can hold a motorcycle. The sides of the tent can be opened and closed as doors, making it easy to put bikes in and out of the tent.
The Tradcanvas Easy Set Cabin Tent XL-BE (68,200 yen) can be assembled in 90 seconds. The secret behind the ease of assembly lies in the integrated structure of the tent body and frame, which can be assembled by simply extending the frame. In addition, the part that locks the frame is button-operated, making it easy for anyone to handle.
The latest version of the air tent introduces a mechanism to reduce the effects of wind. The “neos Air Magic PANEL Tunnel Dome L” (178,200 yen) is the latest version of a tent that can be erected simply by inflating it with an air pump. The difference from previous products is that an assist frame for fixing the air tube is built into the roof. This frame dramatically improves wind resistance in the front and rear directions.
The Tradcanvas Acorn PANEL Dome 260-BE (49,500 yen) boasts ease of assembly and spaciousness. The fabric and frame are one piece, and can be easily set up by simply pulling the wall and ceiling sections outward. The frame is tensioned outward, so the assembled interior feels wider than expected.
An oversized 5-meter tent that can be set up in five minutes The neos Space Base Decagon 500-BE (187,000 yen) is ideal for group camping. The assembled tent measures 5m in width and 2.7m in height, providing exceptional living space inside. It is equipped with the “Quick System,” which allows the tent to be set up simply by extending the folded joints, and can be assembled in five minutes despite its size.
Tarp with sidewalls for overnight stays in a car The neos Link PANEL Tarp Set (with sidewalls) (21,780 yen) is useful for overnight stays in a car or driving picnics. 2.2 x 2.2 m space can be created to shelter from rain, and the sidewalls can be installed in different positions depending on the situation. The sidewalls can be repositioned to suit the situation.
A bonfire pit seat that doubles as a tote bag and a sturdy sunken hearth table Two new bonfire-related items are introduced here. The Iron Irori Circle Table (19,800 yen) features a four-piece top that can be easily carried around. The table is made of sturdy steel, and by placing a bonfire in the center of the table, you can enjoy conversation and cooking as if you were sitting around a sunken hearth. The “Bonfire Stand Heat-Resistant Sheet Bag” (4,950 yen) is an idea product that turns a bonfire stand sheet into a tote bag. The tote bag can be used to store and carry the bonfire pit as is, so it is truly an item that kills two birds with one stone.
The Latest Cooling Items for Camping Cooling-related items were also on display at the exhibition. The “LOGOS Subzero Pack Portable Freezer (AC/DC)” (39,600 yen) is a freezer that can cool up to -25°C, a rare product in the market where most products are generally -20°C compatible. The Hyper Subzero Cooler Slip Lid (8,690 yen) is a product with a lid instead of the conventional zipper type. It uses a slip-lid structure in which the convex part of the lid slips into the concave part of the main body, making it more airtight and enhancing the cooling effect. The “Self-Inflating Cooler L” (8,470 yen) and “Self-Inflating Cooler M” (6,930 yen) are cold storage bags that use air to fill the 25mm insulation portion. The L size has a capacity of 25L, while the M size has a capacity of 15L.
Air mats that simplify the tedious process of inflating. Among the many bedding-related products on display, the ones that caught my eye were the (easy valve, high-density elasticity)55 Self-Inflating Mat SOLO (9,460 yen) and (easy valve, high-density elasticity)55 Self-Inflating Mat DUO (17,820 yen). (17,820 yen). The air mats are inflated with air, but the “Rakuchin Valve,” which is a check valve, prevents backflow of air when setting up and storing the mats, making them easy for anyone to use.
© Source travel watch
Auto Amazon Links: No products found.
Auto Amazon Links: No products found.