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TOYLO MART” opens on Takeshita-dori in Harajuku. Specializing in entertainment with a lineup of character goods, etc.

Posted on 2025-03-052025-04-05 by Editor in Chief

On March 5, Ito-Yokado opened the “TOYLO MART Harajuku Store” (Takeshita-kan Takamatsu Bldg. 1F, 1-16-2 Jingumae, Shibuya-ku, Tokyo) on Takeshita-dori, Harajuku.

The TOYLO brand includes TOYLO PARK, a hands-on toy store, and TOYLO SCHOOL, which offers stationery and school supplies.

The TOYLO MART Harajuku store will sell character goods, toys, cards, video games, and other trendy entertainment products, aiming to create a store where customers can discover something new every time they visit. In addition to the development of limited-edition products, the store will also strengthen TOYLO PARK’s product lineup through test sales of products not available at other stores.

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