UNIQLO is pleased to announce “Live it up ! This is UT ! and will launch UT’s spring/summer campaign. The company announced the release of new UT products that bring together pop culture from around the world, as well as the release of original music and the addition of T-shirts in new silhouettes.
The spring/summer UT will feature graphic T-shirts featuring artists (Pablo Picasso), characters from “Disney” and “Sanrio,” Japanese patterns based on anime, video games, and sumo pictures, and collaborations with some of the world’s leading museums.
The campaign’s web commercial features the song “LIVE IT UP!” by Ayumu Imazu, a representative artist of Generation Z. Former UNIQLO employee Furui Riho also participated as a lyricist and composer, and the song will be aired in UNIQLO stores and online stores nationwide. Former UNIQLO employee Furui Riho also wrote the lyrics and composed the music, which is being aired at UNIQLO stores and online stores nationwide.
© Source travel watch
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