Outingspace, operator of the outdoor goods store “Logos Shop,” will open a new business model “Logos Shop & Picnic LaLaport Anjo” on the first floor of Mitsui Shopping Park LaLaport Anjo (9-30 Daito-cho, Anjo, Aichi Prefecture), which will open on April 18, 2012. This is the first LOGOS store with a café where customers can enjoy a picnic atmosphere, and it will be one of the largest stores in the Tokai area.
Focusing on items that make picnics and walks in the park more enjoyable, outdoor goods such as tents and BBQ grills are displayed and sold. The space is designed so that visitors can actually see, touch, and select items, and even beginners to camping can easily try them out.
At the attached café, visitors can enjoy eating and drinking in a picnic atmosphere surrounded by tents and camping gear. The menu includes Logos Cafe’s popular Maple Soft, handmade churros and potato chips fried in the store, original blend coffee, soft drinks, and alcohol.
Also sold exclusively at the Lalaport Anjo store are the “Aozora Egg Sandwich Box,” which includes a fluffy egg sandwich, and the “Nico Nico School Lunch Box,” which includes caramel popcorn handmade in the store, fried bread, and coffee milk made by the customer. The store also incorporates innovations such as a kids-only serving window and a candy corner.
An opening campaign will be held from April 18 to July 21. LOGOS FAMILY members will receive a 10% discount on in-store merchandise, and LOGOS FAMILY NEOS members will receive an additional 10% discount (some items excluded, not valid with other discounts). Also, customers who spend more than 10,000 yen including tax can try a capsule toy to win LOGOS items.
© Source travel watch
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