More than 100 items were lined up as new items, but here are some of the highlights.
Logos Corporation, which develops the outdoor brand LOGOS, held the “2026 Regular THE LOGOS SHOW” in Tokyo to unveil its regular models for 2026 to store personnel and media.
The first of the new products will be released on December 11, 2026, followed by the second on January 29, 2026, the third on February 26, 2026, and the fourth on April 16, 2026. At this year’s exhibition, titled “FUN FUN LOGOS!”, the company displayed a number of products that meet the needs for a comfortable stay so that visitors can experience the joy of camping. Not only the “heat protection” that has become essential these days, but also the company’s outdoor electric appliances under the slogan “ELE-CAN, Hajimasumasu! the company’s new “Noden” series of outdoor appliances was also a highlight of the show.
A family-oriented outdoor brand, LOGOS also offers a number of character items in collaboration with popular works. The products introduced this time are those collaborated with “Pokemon,” which will celebrate its 30th anniversary in 2026, including “Pokemon Nest Sten Mug 4” (4,900 yen), “Pokemon Subzero Pack Antibacterial and Design Cooler Tote” (2,500 yen), and “Pokemon 7075 Cubic Chair” (3,500 yen). The lineup includes a total of 17 items.
New “Noden” outdoor air conditioner also available
LOGOS, which launched its “Noden” series in 2013, has released numerous outdoor appliances, including LED lanterns, lights, and tents that can be easily set up with an electric pump. As mentioned at the beginning of this article, the 2026 model with the “ELE-CAN” concept offers the “ELE-Grill,” “Freezer,” and “Camping Air Conditioner” as key products in the Noden lineup.
A Toyota “RAV4” equipped with an AC outlet (1500W) in the luggage space was also available at the venue to introduce field electric items.
Freezers available in three capacities and with different functions Noden’s hot/cold/freezers will launch three products that are compatible with AC outlets and cigarette sockets. The Noden Elecan Refrigerator-Freezer 16-BF (-20°C/20°C) (34,800 yen) is a compact-sized portable freezer with a 16L capacity. It uses a compressor system for quick cooling. The maximum cooling capacity is -20°C. A model capable of cooling up to -30°C is the (Noden) Elecan Freezer-Refrigerator 25-BF (-30°C/20°C 2-door with wheels) (57,400 yen), which has two cargo compartments (3L/22L capacity) and is designed with wheels to lighten the burden of transportation. Another product with wheels is the “(Noden) ElecCan, hot/cold/freezer 27-BF (20°C/60°C wheels)” (68,600 yen), which can keep cold and hot at the same time. Cold items can be placed in one side of the cargo compartment, while warm items can be placed in the other side and kept warm as they are. In addition, the cargo space has both USB Type-C and Type-A ports, so it can be used as a charger for mobile devices.
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