From the Ginza 4-chome intersection, you can clearly see Mickey Mouse on the 2.4-meter-diameter dial! Since this is the first redecoration in history, an unveiling event, “Disney’s 100th Anniversary SEIKO HOUSE GINZA Clock Tower Unveiling Ceremony,” was held on the rooftop. I went to see it immediately.
The Seiko Group celebrates Disney’s 100th anniversary by redecorating the dial of the clock tower, the symbol of the Ginza quadrangle, with a Mickey Mouse design! The watch will be on display for a limited time from October 5 until Mickey Mouse’s birthday on November 18.
About the first redecoration in the company’s history, Mr. Hattori, CEO of Seiko, said, “This is the first time in our 91st year, and we are excited.
At the unveiling ceremony, Seiko Group Chairman, Group CEO and Group CCO Shinji Hattori commented, “This is the first attempt to decorate a clock tower with a character in its 91st year. It is very exciting to imagine people walking in Ginza smiling up at the clock tower with Mickey Mouse ticking away the precise time.
Seiko’s slogan is “Creating a future where the world is filled with smiles,” and Mickey Mouse, who brings smiles to people all over the world, is our role model,” he said, referring to the similarities between the two companies. Seiko celebrated the first ever dial redesign and the 100th anniversary of Disney’s founding.
Then, finally, the unveiling! A limited-time-only dial appears as “Mickey Mouse Club March” plays in the background! From the ground, it looks small, but when you see it in front of you, you will be surprised at its size. I was also surprised at how much more fitting it was than I had imagined. Later, I checked the dial from the intersection side and found that the yellow and other colors were highly visible.
This time, the dial can be viewed in its loveliness during the daytime, and also lights up in purple, the theme color of “Moment of Magic at the Clock Tower” from sunset to 10pm. The key point is that you can enjoy different looks during the day and at night.
In addition, the well-known central window on the first floor will be specially designed. The same design dials will be exhibited and lighted up.
Where is the regular dial during the change? is also a typical part of SEIKO HOUSE GINZA. In fact, the actual hands of the clock tower are on display on the first floor, on the side of the store. Be sure to check it out as well.
After the unveiling, Mr. Hiroyuki Kaneda, Vice President & General Manager, Consumer Products Brand Commercialization, Walt Disney Japan, gave a speech.
Mickey Mouse is a timelessly loved character that has spun stories and characters for 100 years, and he has a very special place in our hearts. It is a great honor for us to have Mickey Mouse on the dial of our clock tower, a symbol that has stood the test of time in the Ginza district and represents Japan. I am thrilled that the two histories of Seiko and Disney have miraculously come together in such a wonderful way,” he expressed his delight.
He also said, “We would like to continue to open new doors hand in hand and continue to deliver excitement to many of you.
© Source travel watch
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