Snow Peak launches “Campers’ Table,” a food sales line. Development of easy and tasty menus such as frozen pizza and Jidori chicken herb sausage.

Snow Peak will launch a new food sales line, “Camper’s Table,” created from the camper’s perspective, which will go on sale on March 29.

The menu is supervised by outdoor equipment manufacturer Snow Peak, with the hope that people can enjoy delicious food in nature not only at camp but also at home. Snow Peak Local Foods, a subsidiary of Snow Peak, will plan, develop, manufacture, and sell the products.

The first product lineup includes Margherita, a frozen pizza with an aroma as if it were baked over an open fire, and a total of 10 products, including Jidori herb sausage and brand-name pork cured bacon, both of which utilize ingredients produced in Niigata Prefecture.

It will go on sale first at the new Snow Peak LAND BASE NAGOYA store (inside Alpen NAGOYA), which will open on March 29, followed by general sales at some Snow Peak directly-managed stores.

The company plans to release more camping food products such as curry and pasta sauce in the future.

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