Oasis Lifestyle Group released a renewed model of the “WWS x NEW ERA Bucket Hat,” a collaboration item with NEW ERA from WWS, a wear brand originating from work suits.
This bucket hat is made of “ultimex,” a new proprietary material with excellent water repellency, moisture permeability, quick-drying, and other functional properties. Available in M and L sizes, priced at 7,700 yen.
The renewed model is equipped with a removable chinstrap. Since it can be washed in its entirety, it can be worn not only for everyday use, but also for outdoor activities such as camping and sports. The material is soft and does not easily lose its shape, so it can be rolled up and stored in a bag or pocket.
The first collaboration item, the “WWS x NEW ERA Packable Cap,” was a very popular item that sold out within a few days of its release, even after seven additional production runs. Priced at 5,940 yen, it is available in dark navy, navy, charcoal gray, black, olive, and beige.
The same ULTIMEX is used for its water repellency and quick-drying high functionality. The visor is made of flexible and resilient EVA material, which can be folded and stored in a bag or pocket.
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